Start a Newsletter to Supercharge Your Platform, Network & Business

A successful newsletter creator spills her secrets for developing a newsletter that can be a foundation for your career or business.

Details

A newsletter is a no-brainer in the Substack and ConvertKit era, which has seen newsletters like Morning Brew and The Hustle turn into multi-million dollar businesses. In this masterclass with Courtney Kocak, founder of the newsletter Podcast Bestie (a best friend to aspiring and indie podcasters), will teach creative professionals to harness the power of direct content marketing to propel your audience, network, and business to new heights with a growing email list. Over the course of this class, students will learn the art of launching and evolving a newsletter that serves as a strong foundation for your professional endeavors.

What you will learn

Courtney will share her advice for planning clickable and shareable content, sustainable editorial strategies, and cultivating a dedicated online community. This workshop is geared specifically toward writers, but whether you are an author, a podcaster, a freelancer, an entrepreneur, or an aspiring thought leader, this class will provide you with the essential knowledge and skills to create a successful and impactful newsletter. By the end of the three hours, you'll have narrowed down your concept and come up with a solid plan for launching and growing your newsletter. You'll receive a PDF containing a recap and resources. This workshop will be recorded and available for 60 days afterward.

Workshop takeaways

• The strategic significance of newsletters: how they can work wonders for engaging audiences, expanding networks, building platforms, and driving business growth. • Newsletter design and branding: Master the fundamentals of designing visually appealing newsletters that reflect your brand identity and enhance the reader experience. • Crafting compelling content: the art of creating captivating and valuable content that resonates with your target audience, fostering strong connections and loyalty. • Sustainable content strategies: how to maximize your time and resources to stick to a consistent, yet attainable editorial calendar. • Building a subscriber base: proven techniques to attract and grow your subscriber base, leveraging various organic and paid marketing channels and strategies. • Monetizing your newsletter: delve into sponsored content, affiliate marketing, and premium subscriptions.

Additional info

This workshop will be recorded for the convenience of those unable to attend live. The recorded session will be emailed to participants the following day.